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In the context of recruitment, EVP stands for Employee Value Proposition. It refers to the unique set of benefits, rewards, and opportunities that an employer offers to its employees in exchange for their skills, knowledge, and contributions to the organisation.
To attract the best talent in the life science industry, you need to ensure that you’re not only providing people with a job that will pay the bills, but also a unique company culture and a superior employee experience. In other words, you need to position your organisation as an employer of choice.
As a Life Science recruiter or hiring manager, employer branding should be at the forefront of all your recruitment marketing activities. You should be working to establish an employer brand that clearly tells jobseekers:
In today’s competitive job market, simply posting job adverts and hoping to attract strong candidates isn’t enough. Now more than ever, pharma candidates aren’t just looking for information on what they’d be expected to do for you, but are instead looking for what you can do for them. This means that not only should you be focused on selling the role you’re trying to fill, but you should also work on selling your company as a desirable place to work.
